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Audi A1 Sportback EPIC MODE ON Event
Overview
In launching Audi A1 Sportback, Hypemaker Asia Pacific produced an event in Tokyo that involved key assets creation, media story and event curation to position Audi A1 towards a younger audience. The "Audi A1 Sportback EPIC MODE ON" event showcased the debut of the new model at Shibuya PARCO, and embodies a concept of embracing life to the fullest.