KENZO | Hypemaker
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KENZO
Pixel Collection
Overview
Hypemaker was tasked with creating a pixel-perfect campaign for NIGO's first capsule collections at KENZO - Pixel Collection. Taking inspiration from the KENZO archive, NIGO and his studio developed a collection that disrupted iconic brand codes through a pixelated motif inspired by his love of video games. To bring the collection to life, Hypemaker transported our cast into a pixelated universe and created a series of stunning stills and films that were featured across a variety of brand channels. The result was a captivating campaign that celebrated NIGO's unique style and the archive of KENZO.
![](https://i1.wp.com/hypemaker.co/wp-content/uploads/2023/04/KEN7.png?fit=1368%2C768&ssl=1)
![](https://i2.wp.com/hypemaker.co/wp-content/uploads/2023/04/KEN6.png?fit=1302%2C732&ssl=1)
![](https://hypemaker.co/wp-content/themes/hypemaker-v0/dist/images/video-play.png)
![](https://hypemaker.co/wp-content/themes/hypemaker-v0/dist/images/video-play-hover.png)
![](https://i2.wp.com/hypemaker.co/wp-content/uploads/2023/04/KEN8.png?fit=1370%2C770&ssl=1)