Zalando Streetwear | Hypemaker

Overview

After 2 successful issues produced with the HYPEBEAST editorial team, HYPEMAKER were brought on board to deliver Issue 3 of the digital magazine for Zalando Streetwear. Shot in Barcelona with hero talent Andrea Benitez - the first woman to skate in the Olympics (Tokyo, 2020) - LGBTQIA+ activist skateboarders and other homegrown heroes, Issue 3 highlighted Spain's world-class and culturally diverse skateboarding scene. The final assets were a suite of stills and film content for Instagram and TikTok rolling out over a 4-week period.